Adidas Superstar Launch
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BOLD, ICONIC, FASHION-FORWARD
The Icon Returns
The ADIDAS SUPERSTAR returns – refreshed, recharged, and ready for the fashion spotlight. To celebrate, the campaign set out to win over the next wave of Superstar fans. The Superstore: a bold, style-soaked takeover merging street attitude with luxury edge, putting the iconic sneaker at the heart of London’s fashion scene.
